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Section 16 sets out that the availability of organised discounts must be indicated for both goods and services.

Section 14 sets out that specific information must be provided to the consumers in the event that they are offered the opportunity to purchase a product...

Section 15 of the Marketing Practices Act regulates the access to modify existing fees and introduce new one in an ongoing contractual relationship.

Section 9 on sales promotions took effect 1 January 2007.

The Marketing Practices Act contains a very explicit provision on marketing activities targeted to children and young people.

Section 4 sets out that advertising should be clearly distinguishable as such regardless of form and medium of transmission.

Good marketing practice in section 1 remains a central standard to be met by all businesses in consideration for consumers and general public interest.

Traders and consumers that are not resident in Denmark also have access to lodge complaints with the Danish Consumer Ombudsman if they come across misleading...

Negotiation, dialogue, and enforcement are the cornerstones of the Consumer Ombudsman's strategy paper, adopted in 2007.